Do you want a way to be able to direct your clients to your website from a direct mail piece, in a way that is easily tracked and measured?
A personalized web page is a great way to entice people to visit your website. Our Personalized URL system for your website can create individual URLs (http://hi-techms.com/purl-demos.html), and allow you to track and measure people who visit your site from your direct mail campaigns. With integrated source-code tracking, and a time and date-stamp of each person who visits their URL, you can use the user's information to personalize the page, pre-fill in form fields, and more.
- Full Service (Agencies)
- Self Service (We sell you the software and the training)
- Full Service --> Self Service (Full service is to setup entire system and then turn over the system to you)
- Master License (Multiple Domains and Campaigns)
- Allow you to offer the pURL website marketing system to their clients
- Enhance the end user's experience with a personalized url, mail-merged into direct mail campaigns.
- Drive direct mail recipients to a personalized webpage, with pre-filled in form fields
- Measure and track search responses from direct mail campaigns, and track conversion
- Increase the response rate of direct mail campaigns
Why Do pURLs work?:
Why are personalized URLs so effective? From a psychological standpoint, people love to hear their name (except when called to the boss's office). Placing a person's name next to your company's URL creates a trust-based connection. And a company that goes to the effort to create a personalized web link that greets you by name makes it clear that they value the relationship.
Personalized URL System Highlights:
- Full-service, self-service or software - depending on your level of technical expertise
- Real-time reporting of list statistics, including time and date-stamp of each person who visits their personalized URL.
- Personalized URLs can be formatted either before or after the URL. For example, the system can be configured to use either of the following pURL formats:
- Clients can log into the system and see their statistics for their personalized URL campaigns.
- Client-level reporting allows you to assign a client or internal user to one or more landing pages, and give them just the access that they need.
- Create multiple landing pages and unlimited pURLs per domain.
- Integrated source-code tracking
- Use the user's information to personalize the landing page
- Pre-fill in form fields when a visitor visits their personalized URL page
- Contact Me Now Form system standard feature (success page, confirmation emails).
- Survey question builder - allows you to create custom surveys with radio button groups, drop down lists, text fields or check boxes
- Additional forms, surveys available (custom features)
- Changes made to landing pages site via the content management system are instantly available to users on the web when they visit their page.
- The website layout is defined in a pre-defined template, and the CMS is designed to give users the ability to edit sections of the site, including the navigation.
- Admin users have full access to all sections of the site; medium-access users can be limited only to certain pages or areas of the site. Let our programmers or another qualified web developer / programmer can modify or add a template to the system.
- If you can imagine what you'd like to do with the system, chances are we can customize it to your needs.
- Affordable price-point for businesses and organization (much, much less than MindFire or others)